Organic wheat: Jim Amaral ’80

James Amaral ’80, founder and president of Borealis Breads, poses for a photograph at his company bakery in Wells, Maine. (Phyllis Graber Jensen/Bates College)
Jim Amaral’s bakeries in Wells and Waldoboro, Maine, produce some 4,500 loaves on their busiest nights.
Integral to the well-known line of Borealis Breads is organic whole wheat from Aurora Mills in northern Maine. The Aurora-Borealis connection came about because whole wheat is perishable: Wanting fresh flour, Amaral worked with farmer Matt Williams in the 1990s to re-establish in Aroostook County a grower network and the wheat-processing infrastructure that Maine lost decades ago.
The result, besides good bread, is a reawakened Maine grain industry, benefiting farmers, bakers, consumers, and the environment.
“Every time you buy food, you’re making a political decision,” says Amaral. “Those dollars that you’re paying to a local food producer are going to stay in the community and support many other businesses.”
Multimedia
- Visit a Borealis bakery (audio)
- Amaral: Reviving Maine’s wheat industry (audio)
- Amaral: Maine agriculture (audio)
This story was published in 2008.